I recently went to the launch of a new book, called The Art of Motherhood. The event took place in Stratford, in a very cool children’s shop called Olive Loves Alfie East. I have never been to Stratford and was pretty blown away when I entered Westfield Shopping Mall as I got off the tube.
Westfield looks amazing, if you are a serious shopper in search of buying whatever you want. I found it pretty hectic, too big, too dark and with bad lighting. Anyway, Olive Loves Alfie East isn’t inside Westfield its about a five minute walk away, so that was nice.
Stratford looks like it is going to be pretty special once its finished (there’s a huge amount of work being finished) and Ashlyn Gibson, owner of Olive Loves Alfie spotted a good opportunity to get in there early.
I am a big supporter of independent shops and so it seems is Ashlyn, who hosted the lovely Carrie (aka on Instagram as @mre.soeur) who was launching The Art of Motherhood, a colouring book curated by Carrie and contributed to by some seriously talented people including tattoo artists, painters, print makers, toy designers, photographers, students and business women.
As I approached the store, the sun was shining and there were a sea of mums and buggies heading towards the entrance. The first thing that I spotted as I walked in before anything else was this incredible wallpaper and styling of women’s clothes, childrens’ bedding and beautiful green plants everywhere. I could have bought everything in that shop (I kid you not) and I’m planning on having a one hour consultation with Ashlyn before we move house and do the rooms up.
I spotted Carrie who was smiling away (I recently met her at an Instagram meet up in Cuckmere Haven organised by Lapin Blu and Geoffrey and Grace), her smile is infectious and she carries such a lovely energy about her, I cant imagine anyone not smiling around her. Meringue Girls had provided some beautiful meringues (I did eat one, but only after others dug in, they looked almost too nice to touch but tasted as delicious as they looked).
The Art of Motherhood is a really beautiful book to look through (whether you like colouring in or not), all very different interpretations of motherhood and some very thought provoking. Proceeds from the book go to HomeStart UK, which give you even more reason to check it out and buy it. Many of my favourite Instagram people were there supporting Carrie, including Muklet Kids, Bonnie Mob, and Bon_Ldn.
Carrie designs and screen prints tote bags and t-shirts from her Mre.Soeur range. She also sells bags, mugs and t towels, clothes patches and other accessories. Go right now to check out her wares and buy yourself the coolest colouring book with proceeds going to charity it’s a win win all round.